AdPushup: Perfect Advertising For Your Blog & Increase AD Revenue By +40%
As a Blogger, Website Developer you always love to Post Contents on your personal blog/website so as to increase your web traffic. At the same time you also wants your website to get Monetized in order to increase your revenue. Therefore, Earning From Blog/Website has became the second Hotspot for many bloggers.
You can't just put any Ads as you like to get you earned from blogging. For that you need a perfect platform to monetize your website then this article will be special for all bloggers to help them getting rid of earning from their own blog. In this article we're introducing AdPushup, One of the fastest growing revenue optimization tools out there, which has been doing exactly that (What you need).
Upon Trying & Testing AdPushup, I learnt that this platform uses Automated A/B Testing and Machine Learning in order to create AD Layouts (That you need).
About AdPushup & What They Offer
The AdPushup simply offers a way to monetize your blog/website in order to maximize your AD revenue. To accomplish this, AdPushup do a lot to offer some advanced technologies that are known to be an AD Tech for a while, and now it rapidly gaining traction among publishers (Those who shows Ads on their blog/website).
Here's the glimpse of technology features that we'll be further discussing in this post. And to Increase Your AD Revenue By +40% With AdPushup.
Conversion AD Layouts
My experience after trying, one of the AdPushup’s strongest USPs which is the AD Layout Optimization tool.
Being a publisher, you may have a sense of how to make your site look good. But do you have proven data to back your decisionsーwhere should your Ads go, And what type/format should you choose, and what next after the Ads are in place of your own website?
If you’re like me (Just Like Affizoo), then you’d want to interact with an easy-to-understand visual interface, than bury yourself deep in HTML, PHP, or CSS. The AD Layout Optimization tool offers a point-and-click interface to help us create new AD Units and Layouts by yourselves.
Beyond that, the algorithm that leverages machine learning to optimize the AD layout through ongoing A/B testing. As a publisher, the more work you can Automate, the more time you invest in creating great content! & Then Earn Freely From It.
Demand For Needs
As much as advertisers seek premium features, targeted inventory for their AD campaigns, likewise publishers also want their inventory in the right hands. Moreover,It helps get better value for the inventory. As a result, a lot of inventory-owners are getting started with header bidding.
Upon researching the fully AdPushup, I came across the demand partnership that AdPushup has to offer to its publishersーindustry-names like IndexExchange, Media.Net, Rubicon, Sovrn, DistrictM, Pubmatic & among many other such platforms. As a publisher, it helps me to develop some faith in investing in this practice knowing that my inventory is in safe hands.
Counter To AD Blocker
In a report by Statista, as of 2020, 25.8% of the Internet users in the US are using Ad blockers in order to block Ads that they don't need to be shown. That’s like 1/4th of my traffic not being able to see my Ads (Its just like this). In my view, this is pretty much enough to cause some serious around AD Impressions to any publisher that they are blocked by users & getting less revenue.
The ADblock recovery solution by AdPushup acts as a remedy here. This solution first detects the users who might be using AdBlocker. Next, adhering to Acceptable Ads, only shows user-friendly and non-obstructive Ads to get you earned even after the users applied some Adblocker. The best part is, users get to have a last say about whether they want to see the re-inserted Ads or not.
But why should users agree to see Ads again (is it what you think), when they had blocked them in the first place?
As You see that, users don’t hate Ads. But, what they hate is they don't like disrupting, annoying Ads. The ADblock recovery solution only shows those Ads that pass the Acceptable Ads Standards’ eligibility and should be qualify to be called ‘acceptable ads.’
With AdRecovery, Which AdPushup helps publishers to recover revenue that would have otherwise been lost, while adhering to high UX standards. The net result is only for getting more money in your pocket without having to look for new revenue channels.
Ads That Are Seen
Most of the Internet is always flooded with Displaying Ads (As you can see everywhere in google but most of the Ads are from Adsense). In an environment where users take some seconds to decide to either engage or disconnect with a site, which can be a reason of poorly placed ads that are very likely to go unnoticed. The industry calls this phenomena banner blindness.
AdPushup provides an innovative AD formats as a solution for publishers to attract visitors. Their library includes formats like in-image ads, in-view ads, docked ads, and sticky ads, along with native advertising. These AD formats are unique and help publishers to improve AD viewability and CTRs.
Managing Everything On AdPushup
Along with the various AD optimization solutions offered by AdPushup, they also has a consolidated app manager. Meaning, you get an interactive interface where you can manage your own inventory and can take charge of your actions.
For example, if you’re using a Header Bidding Ads, then you'll be able to get to see the option to add/remove demand partners. Or, while using the AD layout editor, you can simply create layouts and see the A/B test populating results in your interface panel.
The best part of AdPushup is, that you get constant guidance from AdPushup everytime when you actually need help from them. Whether it is about creating AD layouts, or you need any advice with header bidding, they support guys with their professional AD opt expertise lend you a hand at every step. Being a fully-managed platform, they also take on the complete work on their behalf.
This empowers that publishers has more flexibility, making AdPushup more publisher-friendly. It’s a great fit especially for novice publisher who may wants to advertise their website or wants to publish Ads otherwise be intimidated by the complex or technical requirements of AD optimization.
Do you use web apps on your computer? These are designed by keeping the Users in mind, and the AdPushup platform works in much the same way. In addition to the visual layout editor, you’ll also find features like AdRecover— The anti-ad-block solution which we just discussed earlier above this.
Next, the AMP-conversion feature which makes it easy to convert Non-Amp web pages to AMP (Accelerated Mobile Pages). The point is, it’s both easy and powerful for you regardless of your level of technical expertise.
In the case you are working with closed networks that you don’t need to participate in header bidding, then AD Mediation feature leverages machine learning to determine which network is likely to bid the highest earning (which all bloggers want).
Many publishers under utilize their Ads. Hence, a feature you might enjoy using in the app manager is Innovative Ads. Through a simple step-by-step wizard, you'll be able to build AD units for high-value placements. The biggest key with AdPushup is to look for the big wins along with the improvements to maximize your earning potential.
Wants more? With AdPushup, then you can manage multiple sites under one account. This saves time, making it much more accessible for you to dive deep into the intricacies, and understand what brings you dollars and cents in through the front door.
Performance At Glance Of AdPushup
When you login into your account, then at next, you are presented with a clean and robust dashboard. What’s great is that you cannot only look at your estimated earnings for each individual web property, but also for your account as a whole, right at the top.
This includes comparing yesterday’s earnings against the same day of the last week, comparing with the last 7 days versus the previous period.
Similarly, you can also review a graph on AdPushup dashboard that compares your performance with AdPushup versus your original setup, paying specific attention to your Page RPM. Again, this is true for your account as a whole and for individual websites. You can also choose between date settings like yesterday, the last 7 days, the last 30 days, or last month.
Below that, you’ll also get to see a pie chart showing your revenue by networks, helping you decide where to focus and how to align your Ads to make more efforts.
The main navigation which is present in the left sidebar is easy to understand, showing an interface packed with data in a tidy manner. Reviewing individual sites is straightforward, including viewing individual reports and managing individual sites—accessing AP Head Code and Managing Blocklist.
Detailed Reporting Of AdPushup
What we discussed above was the dashboard & the features you'll get. But, The reporting on AdPushup is further more detailed. You can choose reports based on your site, device, network, page group, page variation, and more. Furthermore, you can choose an interval, add filters, review page views, look over ad eCPM, and much more in reporting data.
If you like to analyze the data even further, then reports are easily exportable in Excel format. With this data, you can easily make informed decisions about which opportunities to pursue.
One approach that I find particularly appealing is being able to generate a report based on the revenue channel. This reveals how each channel performed on each date in terms of AD eCPM, impressions and net revenue. (Probably one of the most important things that publishers wants after.)
This kind of report should reveal your greatest areas of growth, as well as shed light on areas with the biggest potential upside. What are you overlooking? What revenue channels are improving or falling over time? Are you even on the right path of monetizing your ads? Then you're right to choose AdPushup.
AdPushup Publisher Requirements
If you wants to join AdPushup as publisher then you need some requirements to fulfill all the criteria & then successfully join the AdPushup AD Network & Earn Revenue By +40%
Publisher Terms: https://www.adpushup.com/terms-of-service/
You need to read this terms before you apply for AdPushup AD Network.
Minimum Requirement: More than $1000 USD Monthly AD Revenue to continue using AdPushup.
Prohibited Content: You Must adhere to the terms and conditions of each AD network implemented within the publisher’s AD inventory.
AdPushup Products
Over the last several years (Since 2014), they have helped more than 300 publishers to increase their AD CTR and AD Revenue, without compromising user experience. All of these services are offered together is what I liked most about them.
They offers some professional products that make AdPushup more AD friendly.
AD Layout Optimization: With just a few clicks of a mouse, you'll be able to modify your AD layout. You can decide where you want to place your new AD units, while their AI technology increases revenue by automated A/B testing.
Innovative AD Formats: Their AD formats are selected for high their viewability—which is proven to increase both CTR and the value of your Inventory. This includes In-view ads, sticky ads, docked ads, and native ads.
AMP Converter: We all know the importance of faster page load times, this is why the AdPushup team created their own AMP Converter, which offers tailor-made designs and enhanced monetization features for your site.
ADblock Recovery: Recover the revenue that you would otherwise be losing due to ad blockers by using AdPushup’s pro-user, ad reinsertion technology. AdPushup also provides in-depth reports about your adblocked traffic.
Header Bidding: This advanced programmatic technique allows multiple exchanges and demand sources to simultaneously bid on your impressions in real-time, resulting in increased bid pressure and therefore higher ad revenues.
AD Mediation: This tool optimizes revenue between closed networks, where RTB auctions don’t exist. It works by analyzing historical bid performance and awarding the impression to networks that are most likely to bid the highest.
AdPushup Payments Info
AdPushup is a upfront with their Payments but sometimes it requires different rates depending on the scope of work and services provided to publishers. They work on a Revenue Share Model and offer unified billing by allowing publishers to integrate their existing networks and demand needs as partners. Seeing that on average, most of their clients experience a 30-40% uplift in their AD Revenue, this is one of the biggest reason why so many Publishers amazingly continue to trust them.
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Payments Info
Publisher’s Share Of Revenue(In Percentage): 80%
Payment Methods Available: Direct deposit, Wire transfer, PayPal
Payment Time Period: Net - 45 Days
Minimum Payout Threshold: $50
FAQs
- What are some important AdPushup publisher requirements?
There is no minimum traffic requirement for publishers to work with AdPushup. However you must have more than $1000 USD monthly AD Revenue and must give AdPushup exclusivity. They approves all publisher content submissions. Before you proceed to AdPushup, You must agree to their terms and conditions and you cannot have prohibited content on your website to partner with AdPushup.
- What's the value of AdPushup revenue share?
AdPushup’s Monetization model is on a revenue share on the basis with a varying percentage per publisher. The default revenue share percentage is 20% (Minimum).
According to AdPushup, A recent study found that a publisher has increased their AD Revenue by 352%. Most publishers experience a 30-40% more revenue uplift with AdPushup than Adsense.
- What are the AdPushup payment methods?
AdPushup offers publishers with payment methods by PayPal or Direct Bank Wire Transfer with NET - 45 Time Period after the end of the month.
- What is the AdPushup minimum payment threshold Required?
As per the Publisher minimum payment threshold requirements, you must meet the minimum $1000 per month ad revenue to work with AdPushup.
Conclusion
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